GammaBurst™ Analytics & Reporting
The reporting dashboard behind your CTV, audio, and display campaigns.
GammaBurst shows your CTV, streaming audio, and display campaigns in real time. You see which publishers delivered, how your audience responded, and where every dollar actually went.
What you get
See the work as it happens, at the level it happens.
01Real-Time Pacing
Your campaign went live this morning. Here’s what’s happened since.
See delivery, pacing, and spend as your campaigns run, not in a report three days later. Your team is watching the same data and optimizing in real time, so you never have to wonder whether things are on track.
02Publisher Reporting
Know exactly which apps and publishers drove results.
Most platforms lump everything into “CTV” and call it a day. GammaBurst breaks it down by publisher so you can see which apps actually delivered, and all of it ran on TVs, not mobile or tablet inventory disguised as CTV.
03Audience & Frequency
See who you reached without hammering the same households.
Frequency is coordinated at the household level across CTV, streaming audio, and display. You see exactly how many unique households you reached and how often, so your budget builds reach instead of burning it on overexposure.
04Fractional Attribution
Credit goes where it belongs, not just to the last touch.
Fractional conversions are split across every publisher your ad ran on, tracked to site visits, form fills, and calls. You see which placements actually contributed to outcomes instead of giving all the credit to whoever showed up last.
Live customer ledger
Updated continuously
$M
Saved annually across our customer base
Mobile or tablet disguised as CTV
0%
Powered by GammaBurst™
Built in-house to give you the answers most platforms can’t.
Near real-time analytics
Watch delivery, reach, conversions, cost, and frequency as your campaigns evolve, with data refreshing within minutes to hours instead of yesterday’s report landing tomorrow.
Attribution that actually works
Multi-touch attribution we built ourselves follows the full customer journey and gives credit to every placement that contributed, so the last touch doesn’t walk away with all the wins.
Insights that drive action
Custom reporting covers any metric from bid to bottom line, with AI-assisted analysis surfacing unusual trends so your team can spot what matters and still make the call themselves.
You don’t just get a dashboard. You get a team.
Every campaign has a dedicated team behind it handling strategy, setup, optimization, and reporting from launch through the final report.
Campaign strategy and setup
Your team builds the plan, sets the targeting, selects publishers, and launches the campaign. You approve the strategy and we handle the execution.
Ongoing optimization
We watch the data in GammaBurst and adjust pacing, publisher mix, frequency, and budget allocation in real time so the campaign keeps improving as it runs.
Regular reviews
Scheduled check-ins connect platform data to your actual business results, so instead of a dashboard walkthrough you get a conversation about what is working and what to do next.
Explore the Platform
More of the platform we built ourselves.
GammaRay™ Bidding
Built in-house and tuned for precision, GammaRay decides where your dollars go in real time so every impression earns its place instead of being bought blind on a rented bidder.
Learn more →Hard Check™ Anti-Fraud
Standard fraud tools catch the obvious stuff. Hard Check goes after the fraud that slips past them, so your budget buys real impressions on real screens instead of bots, spoofs, and inventory dressed up as something it isn’t.
Learn more →There are two ways to take the next step.
Strategy Call
Plan your next streaming campaign.
Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.
Let’s Talk Strategy →Free Audit
Audit your current streaming spend.
We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.
Audit My Streaming Spend →