Put your brand on Disney+, where families press play.
Disney+ reached 131.6 million subscribers, watched by the whole household. We buy that audience direct and run it inside your streaming TV plan.
131.6M
Subscribers worldwide
Disney’s final disclosed count, fiscal Q4 2025. Reporting stopped in 2026, the same as Hulu.
~30%
On the ad tier
Roughly 36.8 million subscribers watch with ads, and the share is growing.
40%
Aged 25 to 44
Among US Disney+ viewers, 40% are 25 to 44: parents and young households, not just kids.
A premium audience the whole household shows up for.
Disney+ reaches a premium, family-heavy audience inside one of the most trusted brands in entertainment, and its ad tier keeps growing.
Sources: Disney fiscal Q4 2025 (subscribers); Disney and eMarketer (ad tier); third-party audience data (age). Data as of July 2026.
Your ad runs in the safest content in streaming.
Marvel, Star Wars, Pixar, and the Disney library. The most trusted brand environment in entertainment, watched by the whole household.
The safest neighborhood in streaming
The Disney brand sets the bar for brand safety, so your ad is always in good company.
The whole household
40% of US viewers are 25 to 44, parents and young families, not just kids.
Full attention, big screen
Premium franchises on the main TV, watched start to finish.
We target the viewer, not the time slot.
Broadcast sells you a daypart and hopes the right people are watching. We build the audience first, from real data, then reach exactly those households on Disney+.
80,000+ data segments
Demographics, household income, interests, purchase behavior, and life events. We build your audience from proven data, sourced through partners like Experian, TransUnion, and LiveRamp.
Your first-party data, matched in
Bring your customer list or CRM. We match it in a secure clean room and model lookalikes, so you reach more of the households that already convert.
Clean, verified delivery
Hard Check filters invalid impressions before they ever touch your budget, and everything reports in one dashboard with the rest of your plan.
Disney+ is one part of your streaming TV campaign.
Disney+ is a streaming TV service, so we run it as one part of your streaming TV campaign, coordinated with your streaming audio and display. Same audience, one frequency cap, one report. You see exactly what Disney+ delivered, next to everything else in the plan.
See how streaming TV works →What’s streaming on Disney+.
Our team’s take on what people are streaming on Disney+ right now.
There are two ways to take the next step.
Plan your next streaming campaign.
Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.
Let's Talk Strategy →Audit your current streaming spend.
We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.
Audit My Streaming Spend →
