RIVI™
Patent-pending dynamic audio advertising
The audio ad that remembers what they looked at.
Someone leaves your site without buying. Later, on Spotify, they hear an ad naming the exact thing they were looking at.
Dynamic audio
One script.
Every variation.
Hear it below
Traditional audio advertising remembers your audience. RIVI remembers what caught their attention.
On your website
They looked at the Tokyo destination page, then left without booking.
Two hours later
They are listening to a podcast on Spotify, nowhere near your website.
“Still thinking about Tokyo?”
Hear the same script become two different ads.
This is one master script. RIVI fills in the variables based on what each listener was just looking at on your site. Same script, two listeners, two completely different ads.
"Still thinking about [destination]? The [month] flight from [origin] you were looking at is still open, with fares from [price]. Book your trip at yoursite.com."
Visited the Cabo destination page on your site this morning.
"Still thinking about Cabo? The March flight from Denver you were looking at is still open, with fares from $289. Book your trip at yoursite.com."
Visited the Tokyo destination page on your site this morning.
"Still thinking about Tokyo? The May flight from Seattle you were looking at is still open, with fares from $812. Book your trip at yoursite.com."
Getting the right listener is only half the job.
Most audio ads sound like they could be talking to anyone. RIVI sounds like it's talking to the person who just left your website.
Targets the person who actually came to your site.
Most audio campaigns target an audience. RIVI targets the person who was actually on your website.
One script can become thousands of ads.
You write one master script and pick the variables that change per listener. RIVI pulls live values from your feed and assembles every version in real time, with no re-recording and no production cycle.
Each ad is assembled the moment someone hears it.
The ad isn't created until someone hears it. That means prices, products, destinations, and offers stay current without recording a new version.
Reaches the listener wherever they stream.
RIVI runs across the major streaming audio and podcast platforms, so your visitor hears the personalized ad wherever they listen.
Adduro client campaign, 2026
155%
When RIVI ran alongside display retargeting, click-through increased because people had already heard the offer before they saw it again.
Powered by RIVI™
We built the whole platform ourselves, end to end.
See where every dollar went.
GammaBurst™ shows which publishers delivered and where every dollar went, while the campaign is live.
Learn more →Put your budget where it works.
GammaRay™ decides where your dollars go in real time, so every impression earns its place.
Learn more →Catch the fraud others miss.
Hard Check™ catches the fraud standard tools miss, so your budget buys real impressions on real screens.
Learn more →Dynamic audio advertising, answered.
What is dynamic audio advertising?
Dynamic audio advertising is our patent-pending way of following a site visitor into streaming audio and assembling a personalized ad in real time, naming the exact product, destination, or price they were just looking at.
How is this different from standard audio advertising?
Standard audio advertising plays one recorded spot to a broad segment. RIVI targets the specific visitor who was just on your site and assembles the ad in real time, naming the exact product, destination, or price they were looking at, so it speaks to one listener instead of a category.
Do I have to re-record ads for each listener?
No, you write one master script and choose the variables that change per listener, and RIVI pulls live values from your feed to build every version in real time, with no re-recording and no production cycle.
Where does RIVI run?
RIVI runs across the major streaming audio and podcast platforms, including Spotify, iHeartRadio, Audacy, and Pandora, so your visitor hears the personalized ad wherever they are listening.
There are two ways to take the next step.
Plan your next streaming campaign.
Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.
Let's Talk Strategy →Audit your current streaming spend.
We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.
Audit My Streaming Spend →