Put your brand on Prime Video.
Prime Video advertising that reaches more than 130 million US viewers a month, most of whom shop on Amazon, bought direct and aimed at the households most likely to buy.
US ad-supported reach
Amazon says the ad tier reaches more than 130 million US viewers a month, up from 115 million a year earlier.
Also shop on Amazon
88% of Prime Video viewers have also shopped on Amazon, so the path from ad to purchase is short.
Massive reach, and a straight line to the cart.
Prime Video made ads the default for its US audience, putting your brand in front of a huge base of people who already shop on Amazon.
Your ad runs where people already shop.
Prime Video sits inside Amazon, so the same people watching your ad are the ones who shop, and the distance from impression to purchase has never been shorter.
Shoppers, not just viewers
88% of Prime Video viewers also shop on Amazon, so your ad reaches people already in a buying mindset.
Marquee content and live sports
Thursday Night Football, hit originals, and a deep catalog, all professionally produced and brand-safe.
Real signals, not guesswork
Reach is built on real shopping and viewing behavior, not a broad time-of-day guess.




We target the viewer, not the time slot.
Instead of buying a daypart and hoping, you start with the audience and reach exactly those households on Prime Video.
80,000+
data segments to build your audience
Demographics, household income, interests, and life events, so every impression is aimed at real people who fit your brand.
Your first-party data, matched
Bring your customer list; we match it in a secure clean room and model lookalikes, so you reach more of the households that already convert.
Clean, verified delivery
We filter invalid impressions before they ever touch your budget, so your spend lands on real households.
Prime Video is one part of your streaming TV campaign.
People don’t watch just one streaming service, so we don’t buy just one. We plan Prime Video alongside other premium streaming platforms, plus audio and display, in one coordinated campaign.
See how streaming TV works →Example plan mix
Illustrative mix; we build yours around your goals and budget.
What’s streaming on Prime Video.
Our team’s take on what people are streaming on Prime Video right now.

Ride or Die: Actors We’d Love to See in a Thriller Buddy Show
The pairings we’d watch next, and what makes buddy-thriller chemistry work.
Read the article →
Spider-Noir: an Interesting Twist on the Comic Book Story
Film noir style, a darker Spider-story, and why the twist works.
Read the article →
Where should Jury Duty base their show next?
Five places the prank could go next, from city hall to a car dealership.
Read the article →Prime Video advertising, answered.
What is Prime Video advertising?
Prime Video advertising with Adduro reaches 130M+ US ad-supported viewers, most of whom shop on Amazon, bought direct in one streaming TV plan.
How many people see ads on Prime Video?
Amazon reports the Prime Video ad tier reaches more than 130 million US viewers a month, up from 115 million a year earlier, and 315 million monthly ad viewers worldwide.
Do Prime Video viewers shop on Amazon?
Yes, 88% of Prime Video viewers have also shopped on Amazon, so the distance from ad to purchase is short and we can target those households directly.
Can I advertise on Thursday Night Football?
Yes, Thursday Night Football streams exclusively on Prime Video, and we can place your brand in that live audience as one part of your streaming TV plan.
There are two ways to take the next step.
Plan your next streaming campaign.
Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.
Let's Talk Strategy →Audit your current streaming spend.
We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.
Audit My Streaming Spend →