Put your brand on Netflix.
Netflix advertising that reaches 250 million+ ad-plan viewers, bought direct and aimed at the households most likely to buy.
Paid memberships
A floor, not a ceiling, since Netflix now reports milestones instead of quarterly counts.
Monthly viewers on the ad plan
Up from 190 million a year earlier, with more than 80% watching weekly.
The biggest audience in streaming now has ads.
Netflix is the largest subscription streamer in the world, and its ad plan is now one of the fastest-growing ad audiences in streaming.
Your ad runs next to what everyone is watching.
Netflix is where the culture happens, and your brand sits beside the most talked-about shows on television.
The most-watched originals
Your brand runs beside the titles that top the charts and dominate the conversation.
Brand-safe by default
Premium, professionally produced content in an environment built to keep attention high.
Full attention, big screen
Lean-back viewing with the sound on, not a muted clip someone scrolls past.
We target the viewer, not the time slot.
Instead of buying a daypart and hoping, you start with the audience and reach exactly those households on Netflix.
80,000+
data segments to build your audience
Demographics, household income, interests, and life events, so every impression is aimed at real people who fit your brand.
Your first-party data, matched
Bring your customer list; we match it in a secure clean room and model lookalikes, so you reach more of the households that already convert.
Clean, verified delivery
We filter invalid impressions before they ever touch your budget, so your spend lands on real households.
Netflix is one part of your streaming TV campaign.
People don’t watch just one streaming service, so we don’t buy just one. We plan Netflix alongside other premium streaming platforms, plus audio and display, in one coordinated campaign.
See how streaming TV works →Example plan mix
Illustrative mix; we build yours around your goals and budget.
What’s streaming on Netflix.
Our team’s take on the shows people are watching on Netflix right now.
The Top 5 Untold Stories Documentaries on Netflix
We ranked Netflix’s Untold sports docs, and the number one might surprise you.
Read the article →
The Crash and The Effects of Bad Parenting
The documentary raises harder questions about parenting than it answers.
Read the article →
Remarkably Bright Creatures And The Other Animals We Need To Hear From
The octopus got a voice. Here are the other animals that deserve one.
Read the article →Netflix advertising, answered.
What is Netflix advertising?
Netflix advertising reaches 250 million+ monthly ad-plan viewers next to the most-watched originals, bought direct and run as one part of your streaming TV plan.
How big is Netflix’s ad-supported audience?
Netflix reports more than 250 million monthly viewers on its ad plan, out of 325 million+ members worldwide, and says more than 80% of ad-plan members watch every week.
Can I target households on Netflix?
Yes. We build your audience from 80,000+ data segments, demographics, income, interests, purchase behavior, and life events, and can match your own customer list in a secure clean room, then reach those households on Netflix.
Is Netflix advertising bought direct or through a reseller?
Direct. We buy Netflix’s ad inventory through a direct publisher relationship, with no middlemen, and run it alongside the rest of your streaming TV plan.
There are two ways to take the next step.
Plan your next streaming campaign.
Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.
Let's Talk Strategy →Audit your current streaming spend.
We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.
Audit My Streaming Spend →