Let’s Talk Strategy

Put your brand in front of the audience everyone else ignores.

ViX reaches 50 million monthly users with the largest Spanish-language library in the US. We buy that audience direct and run it inside your streaming TV plan.

50M

Monthly active users

TelevisaUnivision’s flagship streamer, and the largest Spanish-language library in the US.

20% vs 2%

Population vs ad spend

Hispanics are 20% of the US population but receive about 2% of media investment. Your competitors are skipping this audience.

#1

Spanish-language media

Backed by Univision, the network that has led Spanish-language TV for more than three decades.

50 million viewers, and almost no competition.

ViX carries the largest Spanish-language library in the US, reaching an audience that is both huge and dramatically under-served by advertisers.

Sources: TelevisaUnivision (monthly active users and market position); TelevisaUnivision and industry sources (Hispanic media investment). Data as of July 2026.

Reach the audience your competitors ignore.

The largest Spanish-language streaming library in the US, from the company that has led Spanish-language media for decades.

The largest Spanish-language library

ViX offers the deepest Spanish-language catalog in the US, from novelas to live soccer.

An underserved, high-value audience

Hispanics are 20% of the US population but receive about 2% of media investment. The attention is there, the competition is not.

Backed by Univision

ViX is built on Univision, the network that has led Spanish-language TV for more than three decades.

We target the viewer, not the time slot.

Broadcast sells you a daypart and hopes the right people are watching. We build the audience first, from real data, then reach exactly those households on ViX.

Segments built on real data

We build your audience from proven data segments, then layer in your own first-party data so you reach the households that actually fit.

Behavior and intent, not guesswork

Target by demographics, interests, viewing habits, and purchase signals, so spend follows real intent instead of a broad time-of-day guess.

Clean, verified delivery

Hard Check filters invalid impressions before they ever touch your budget, and everything reports in one dashboard with the rest of your plan.

Segments powered by Experian TransUnion LiveRamp plus your first-party data

ViX is one part of your streaming TV campaign.

ViX is a streaming TV service, so we run it as one part of your streaming TV campaign, coordinated with your streaming audio and display. Same audience, one frequency cap, one report, whether your Spanish-language reach runs on its own or beside the rest of your plan.

See how streaming TV works →
Adduro reporting dashboard showing performance by publisher across the campaign

There are two ways to take the next step.

Plan your next streaming campaign.

Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.

Let's Talk Strategy →

Audit your current streaming spend.

We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.

Audit My Streaming Spend →