Put your brand on ViX.
Univision advertising on ViX reaches 50 million monthly users, bought direct and aimed at the households most likely to buy.
Monthly active users
TelevisaUnivision’s flagship streamer, and the largest Spanish-language library in the US.
Population vs ad spend
Hispanics are 20% of the US population but receive about 2% of media investment, so your competitors are skipping this audience.
Spanish-language media
Backed by Univision, the network that has led Spanish-language TV for more than three decades.
50 million viewers, and almost no competition.
ViX carries the largest Spanish-language library in the US, reaching an audience that is both huge and dramatically under-served by advertisers.
Reach the audience your competitors ignore.
The largest Spanish-language streaming library in the US, from the company that has led Spanish-language media for decades.
The largest Spanish-language library
We put your brand in the deepest Spanish-language catalog in the US, from novelas to live soccer.
An underserved, high-value audience
Hispanics are 20% of the US population but receive about 2% of media investment, so the attention is there and the competition is not.
Backed by Univision
We run your brand on ViX, built on Univision, the network that has led Spanish-language TV for more than three decades.
We target the viewer, not the time slot.
Instead of buying a daypart and hoping, you start with the audience and reach exactly those households on ViX.
80,000+
data segments to build your audience
Demographics, household income, interests, and life events, so every impression is aimed at real people who fit your brand.
Your first-party data, matched
Bring your customer list; we match it in a secure clean room and model lookalikes, so you reach more of the households that already convert.
Clean, verified delivery
We filter invalid impressions before they ever touch your budget, so your spend lands on real households.
ViX is one part of your streaming TV campaign.
People don’t watch just one streaming service, so we don’t buy just one. We plan ViX alongside other premium streaming platforms, plus audio and display, in one coordinated campaign.
See how streaming TV works →Example plan mix
Illustrative mix; we build yours around your goals and budget.
ViX advertising, answered.
What is Univision advertising on ViX?
Univision advertising on ViX reaches 50 million monthly users, bought direct and run as one part of your streaming TV plan, and ViX is TelevisaUnivision’s flagship streamer and the largest Spanish-language library in the US.
Is ViX the same as Univision?
ViX is TelevisaUnivision’s flagship streamer, built on Univision, the network that has led Spanish-language TV for more than three decades, so advertising on ViX puts your brand inside that Univision catalog on streaming.
How large is the Spanish-language streaming audience?
ViX reaches 50 million monthly users, and Hispanics are about 20% of the US population while receiving roughly 2% of media investment, so the audience is both large and dramatically under-served by advertisers.
Can I target the right households on ViX?
Yes, we build your audience from 80,000+ data segments across demographics, income, interests, purchase behavior, and life events, and can match your own customer list in a secure clean room, then reach exactly those households on ViX.
There are two ways to take the next step.
Plan your next streaming campaign.
Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.
Let's Talk Strategy →Audit your current streaming spend.
We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.
Audit My Streaming Spend →