Put your brand on Samsung TV Plus.
Samsung TV Plus advertising that reaches 100 million+ monthly users, bought direct and aimed at the households most likely to buy.
Monthly active users
Surpassed 100 million globally in January 2026, with streaming hours up 25% year over year.
Default on the world’s best-selling TVs.
No app to download, no account to create. Samsung TV Plus is on by default, and its audience is the stickiest in free streaming.
The 100 million user and 4,300 channel figures are worldwide, and we plan and report your campaign against US Samsung TV Plus delivery.
On by default.
The first screen on millions of Samsung TVs, with thousands of free channels people leave on.
Built into the hardware
No download and no sign-up, so the audience arrives with the TV.
Sticky viewing
92% of viewers are still watching after three months, the best retention in FAST.
FAST at real scale
4,300 free channels across 30 countries, and growing hours every year.
We target the viewer, not the time slot.
Instead of buying a daypart and hoping, you start with the audience and reach exactly those households on Samsung TV Plus.
80,000+
data segments to build your audience
Demographics, household income, interests, and life events, so every impression is aimed at real people who fit your brand.
Your first-party data, matched
Bring your customer list; we match it in a secure clean room and model lookalikes, so you reach more of the households that already convert.
Clean, verified delivery
We filter invalid impressions before they ever touch your budget, so your spend lands on real households.
Samsung TV Plus is one part of your streaming TV campaign.
People don’t watch just one streaming service, so we don’t buy just one. We plan Samsung TV Plus alongside other premium streaming platforms, plus audio and display, in one coordinated campaign.
See how streaming TV works →Example plan mix
Illustrative mix; we build yours around your goals and budget.
Samsung TV Plus advertising, answered.
What is Samsung TV Plus advertising?
Samsung TV Plus advertising reaches viewers on free channels built into Samsung TVs, on by default with no app or sign-up, bought direct and run as one part of your streaming TV plan.
What is Samsung TV Plus?
Samsung TV Plus is a free ad-supported streaming service built into the world’s best-selling TVs, offering 4,300 free channels across 30 countries with no download and no account.
How many people use Samsung TV Plus?
Samsung TV Plus surpassed 100 million monthly active users globally in January 2026, with streaming hours up 25% year over year and 92% of viewers still watching after three months.
Can I target households on Samsung TV Plus?
Yes. We build your audience from 80,000+ data segments across demographics, income, interests, purchase behavior, and life events, and can match your own customer list in a secure clean room, then reach those households on Samsung TV Plus.
There are two ways to take the next step.
Plan your next streaming campaign.
Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.
Let's Talk Strategy →Audit your current streaming spend.
We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.
Audit My Streaming Spend →