Let’s Talk Strategy

Put your brand on free TV, reinvented.

Pluto TV reaches around 80 million viewers a month across roughly 425 free channels, every one of them ad-supported. We buy that audience direct and run it inside your streaming TV plan.

~80M

Monthly active users

The last figure Paramount reported for the original free streaming pioneer.

100%

Ad-supported

Every viewer watches free with ads. There is no paywall to work around.

425

Live channels

About 425 channels as of early 2026, built like cable and priced like nothing.

Free TV, at real scale.

Pluto TV pioneered free, ad-supported streaming TV, and it still reaches a huge lean-back audience with no paywall to work around.

Sources: Paramount (monthly active users); Pluto TV (channel count). Data as of July 2026.

Free TV, with your brand in the lineup.

Around 425 live channels, built like cable and free to watch. Every viewer sees ads, because that is the whole model.

Built like cable

Around 425 live channels of movies, news, sports, and TV, organized the way viewers already know.

100% ad-supported

There is no ad-free tier to opt into, so every viewer is reachable.

Lean-back discovery

Viewers browse channels and leave them on, so your message lands in a relaxed, TV-first mindset.

We target the viewer, not the time slot.

Broadcast sells you a daypart and hopes the right people are watching. We build the audience first, from real data, then reach exactly those households on Pluto TV.

Segments built on real data

We build your audience from proven data segments, then layer in your own first-party data so you reach the households that actually fit.

Behavior and intent, not guesswork

Target by demographics, interests, viewing habits, and purchase signals, so spend follows real intent instead of a broad time-of-day guess.

Clean, verified delivery

Hard Check filters invalid impressions before they ever touch your budget, and everything reports in one dashboard with the rest of your plan.

Segments powered by Experian TransUnion LiveRamp plus your first-party data

Pluto TV is one part of your streaming TV campaign.

Pluto TV is a streaming TV service, so we run it as one part of your streaming TV campaign, coordinated with your streaming audio and display. Same audience, one frequency cap, one report. You see exactly what Pluto TV delivered, next to everything else in the plan.

See how streaming TV works →
Pluto TV campaign conversions in the Adduro reporting dashboard, shown on a laptop

There are two ways to take the next step.

Plan your next streaming campaign.

Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.

Let's Talk Strategy →

Audit your current streaming spend.

We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.

Audit My Streaming Spend →