Put your brand on NBCUniversal.

NBCUniversal advertising that reaches 286 million people a month, bought direct and aimed at the households most likely to buy.

286M

People reached monthly

NBCU engages 286 million people monthly across platforms, which it calls the largest ad-supported reach in media.

One Platform

One buy, every screen

Linear, Peacock, and Telemundo planned and measured together with unduplicated reach.

Live

Sports and events machine

The NBA, Sunday Night Football, the Olympics, and the World Cup in Spanish on Telemundo.

The biggest ad-supported reach in media.

NBCU engages 286 million people a month across broadcast, streaming, and Spanish-language TV, and One Platform lets it all be planned and measured together.

Your ad runs where the whole country watches.

Sunday Night Football, the NBA, the Olympics, the World Cup in Spanish on Telemundo, and Bravo’s watercooler hits.

Live sports and events

The NBA, Sunday Night Football, the Olympics, and the World Cup pull audiences that watch live and do not skip.

One buy, every screen

One Platform plans linear, Peacock, and Telemundo together, with unduplicated reach across all of it.

Spanish-language scale

Telemundo brings the biggest live events to Spanish-language audiences, including the World Cup.

The Voice on NBCUniversal
Saturday Night Live on NBCUniversal
Law & Order on NBCUniversal
The Real Housewives on Bravo

We target the viewer, not the time slot.

Instead of buying a daypart and hoping, you start with the audience and reach exactly those households on NBCUniversal.

80,000+

data segments to build your audience

Demographics, household income, interests, and life events, so every impression is aimed at real people who fit your brand.

Experian TransUnion LiveRamp Nielsen

Your first-party data, matched

Bring your customer list; we match it in a secure clean room and model lookalikes, so you reach more of the households that already convert.

Clean, verified delivery

We filter invalid impressions before they ever touch your budget, so your spend lands on real households.

NBCUniversal is one part of your streaming TV campaign.

People don’t watch just one streaming service, so we don’t buy just one. We plan NBCUniversal alongside other premium streaming platforms, plus audio and display, in one coordinated campaign.

See how streaming TV works →

Example plan mix

Streaming TV (CTV)70%
Streaming audio20%
Display10%

Illustrative mix; we build yours around your goals and budget.

NBCUniversal advertising, answered.

What is NBCUniversal advertising?

NBCUniversal advertising spans NBC, Peacock, and Telemundo in one buy, planned and measured together through One Platform, reaching 286 million people a month that we buy direct and run as one part of your TV plan.

What is NBCU One Platform?

NBCU One Platform is the system that plans and measures linear, Peacock, and Telemundo together, so one buy delivers unduplicated reach across every NBCU screen.

Can you buy Peacock and NBC together?

Yes, One Platform lets us buy Peacock, NBC, and Telemundo in one coordinated buy, with a single audience, one frequency cap, and one report across all of them.

How big is NBCUniversal’s audience?

NBCUniversal reaches 286 million people a month across broadcast, streaming, and Spanish-language TV, which NBCU calls the largest ad-supported reach in media.

There are two ways to take the next step.

Plan your next streaming campaign.

Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.

Let's Talk Strategy →

Audit your current streaming spend.

We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.

Audit My Streaming Spend →