Put your brand on SoundCloud, where music breaks first.
SoundCloud reaches 175 million listeners a month, and roughly two-thirds of them are under 35. We buy that audience direct and run it inside your streaming audio plan.
175M
Monthly reach
With 76 million monthly active listeners, per SoundCloud’s advertiser materials.
400M+
Tracks
The largest music catalog anywhere, built by more than 40 million creators.
2x
New-music appetite
SoundCloud listeners consume new music at nearly twice the industry rate, and roughly two-thirds are under 35.
Where the next big thing gets heard.
SoundCloud is the biggest catalog in music and the first stop for new sounds, with an audience that skews young and hunts for what is next.
Sources: SoundCloud advertiser materials (reach figures are dated snapshots); catalog and creator counts per SoundCloud. Data as of July 2026.
Your ad runs beside what’s next.
Forty million creators upload here first, and the audience that finds them early is young, engaged, and impossible to reach on broadcast.
Under-35 by default
Roughly two-thirds of listeners are under 35, the audience broadcast lost years ago.
Discovery mode
Listeners here consume new music at nearly twice the industry rate, leaning in, not tuning out.
The deepest catalog
More than 400 million tracks from 40 million creators.
We target the viewer, not the time slot.
Broadcast sells you a daypart and hopes the right people are listening. We build the audience first, from real data, then reach exactly those households on SoundCloud.
80,000+ data segments
Demographics, household income, interests, purchase behavior, and life events. We build your audience from proven data, sourced through partners like Experian, TransUnion, and LiveRamp.
Your first-party data, matched in
Bring your customer list or CRM. We match it in a secure clean room and model lookalikes, so you reach more of the households that already convert.
Clean, verified delivery
Hard Check filters invalid impressions before they ever touch your budget, and everything reports in one dashboard with the rest of your plan.
SoundCloud is one part of your streaming audio plan.
SoundCloud runs as one part of your streaming audio plan, coordinated with your streaming TV and display. RIVI, our patent-pending dynamic audio personalization, adapts the creative to each listener, and you see exactly what SoundCloud delivered.
See how streaming audio works →There are two ways to take the next step.
Plan your next streaming campaign.
Spend thirty minutes with our team to talk through your audience, where they spend their attention, and what streaming could actually do for your business.
Let's Talk Strategy →Audit your current streaming spend.
We review your current campaign data, identify the gaps, and walk you through what we found on a call. You leave with answers you can use.
Audit My Streaming Spend →