Audio
Solutions
From podcasts to streaming platforms, digital audio has become a daily habit, and a powerful place for your brand to show up. At adduro.io, we build audio campaigns that reach the right listeners with precision and purpose. It’s not just airtime. It’s performance you can hear.

Your audience listens. We make sure they hear you.
Audio ads keep your brand top of mind everywhere your audience listens
What is Audio, And Why it Works
What Is Digital Audio?
Unlike video or display, audio connects without a screen. That means no competition for attention and no scroll to fight through, just a direct line between your messaging and your audience.
Why it matters
It’s a powerful way to amplify launches, sustain presence, and reconnect with CTV viewers—boosting frequency without fatigue. Audio keeps your brand top-of-mind, even when the screen is off.
It’s a smart way to reinforce your brand across moments where other channels can’t reach. Whether you’re amplifying a product launch or retargeting CTV viewers, audio creates frequency without fatigue and keeps your message present when it matters most.
And just like everything we do, it’s trackable. Real performance, clear reporting, no guesswork.
How we approach Audio
That starts with strategy. We align message, tone, and placement to fit how your audience actually listens, whether they’re streaming music, catching up on podcasts, or tuning into news during a commute.
Then we test. We analyze performance across platforms, creative formats, and listener behavior to find what’s working and where to optimize. And we don’t stop there. We track the downstream impact — from engagement to brand lift to conversions — to prove what audio is really doing for your business.
Insights
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Higher Ed Advertising is Broken. Let’s Fix It with CTV.
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Why Last-Touch Attribution Is Lying to You
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Why Smart Law Firms Are Turning to CTV
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Marketing Isn’t Broken. It’s Just Been Hijacked.
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Why “Direct Deals” Don’t Mean What You Think They Do
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Why Most OTT Reporting Is Useless (And What to Ask For)
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OTT Reporting Is Broken. Here’s How Your Vendor is Hiding It From You
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Programmatic Isn’t the Problem. Your Vendor Might Be.
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OTT Ad Fraud: What You’re Not Being Told
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What Even Is OTT?