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Jacoby & Meyers
“Since partnering with adduro.io, our case volume has skyrocketed. Their expertise, responsiveness, and deep understanding of our industry make them an indispensable part of our growth and our team. Simply put, they’re the best in the business when it comes to OTT & CTV.”


“We’ve been partnered for over three months, and we’ve seen huge spikes in our target locations. They’re hitting the right people and they’re motivating them to take action; it’s been a huge success and I get to report that up to our leadership. It gives the marketing department room to invest in CTV because it’s part of the formula that’s working.”

Insights
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Why Last-Touch Attribution Is Lying to You
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Why Smart Law Firms Are Turning to CTV
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Marketing Isn’t Broken. It’s Just Been Hijacked.
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Why “Direct Deals” Don’t Mean What You Think They Do
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Why Most OTT Reporting Is Useless (And What to Ask For)
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OTT Reporting Is Broken. Here’s How Your Vendor is Hiding It From You
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Programmatic Isn’t the Problem. Your Vendor Might Be.
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OTT Ad Fraud: What You’re Not Being Told
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What Even Is OTT?
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Top 3 OTT Advertising Tips Every Marketer Should Know